Meta, formerly known as Facebook, is rolling out a new subscription service called “Meta Verified” aimed at improving account authenticity and security. The new service allows users to verify their account with a government-issued ID, which will provide them with a blue badge and extra protection against impersonation. Additionally, Meta Verified users will have direct access to customer support.
The service will be available on the web for $11.99 per month and on iOS for $14.99 per month. It is set to launch this week in Australia and New Zealand, with plans to expand to more countries soon.
Mark Zuckerberg, the founder of Facebook and CEO of Meta, announced the new service on his social media platform, stating that it is part of their efforts to increase authenticity and security across all Meta services.
The move comes as social media companies face increasing scrutiny over fake accounts and misinformation on their platforms. With Meta Verified, users can have greater confidence in the authenticity of accounts and better protect themselves against potential impersonation attempts.